Overview

A coherent range, not a grab-bag of SKUs

Kitchen appliances succeed as a private label category when the range feels designed together — consistent finishes, consistent control layouts, and consistent quality from the $15 kettle to the $150 cooktop. We coordinate manufacturing across the category so your range reads as one brand on the shelf.

We can build out a starter range or a full category line-up, with shared design language across cooktops, ovens, and small electricals.

Range options

  • Gas, electric & induction cooktops
  • Microwaves & benchtop ovens
  • Blenders, kettles & small electricals
  • Consistent finish & colourway options
  • Regional plug & voltage configurations
  • Branded packaging across the full range
Why It Works

What we manage on your behalf

Range coordination

One consistent design language across every SKU in the category.

Safety & compliance

Electrical safety testing and certification support for each market you sell into.

Fast-moving SKU cycles

Shorter lead times suited to categories that refresh colours and models more often.

Ready to build your kitchen appliance range?

Tell us which SKUs you want to start with — we'll map out a starter range and timeline.